Strategy
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Services of other enterprises
Description
Every project at FULLER starts from a strategic perspective.
Regardless of whether it is a short-term awareness program or a two to three year branding and communication campaign we insist on thinking, talking and planning before acting.
We start by helping clients identify their goals and objectives, the audiences they wish to target and the messaging they will use. Often we need to explore opportunities and threats through external research or using our own focus groups.
Then, based on two decades of communication experience, we recommend tactics which we are confident will not only deliver the best result but will meet our client's timeline and budget expectations.
Why follow a strategy - we believe it always sounds better when you sing from the same hymn sheet.
Regardless of whether it is a short-term awareness program or a two to three year branding and communication campaign we insist on thinking, talking and planning before acting.
We start by helping clients identify their goals and objectives, the audiences they wish to target and the messaging they will use. Often we need to explore opportunities and threats through external research or using our own focus groups.
Then, based on two decades of communication experience, we recommend tactics which we are confident will not only deliver the best result but will meet our client's timeline and budget expectations.
Why follow a strategy - we believe it always sounds better when you sing from the same hymn sheet.
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Strategy
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